Peek-A-Boo Two

The downward trend in the prices of 5 and 6 megapixel digital cameras is cause for some delight round here. Some time ago in an earlier newsletter we looked at the way smaller companies (and sometimes bigger ones too) often try to save a few dollars on photography for their marketing activities by taking the shots themselves.

The point a couple of years ago was that snapshots taken on 1 or 2 megapixel digital cameras are just not suitable for professional offset printing, no matter how great they may look on the computer screen or printed from a desktop photoprinter. The good old 'Dummies Guide to...' people explain a bit of the reason why here.

Now, with 5 and 6MP digital cameras being very affordable, we no longer have to cringe when clients say they'll take a few shots themselves. We just tell them to set the camera at the highest setting possible then wait to see what develops, so to speak.

Unfortunately, however, the results are often just bad pics done big. There's really no replacing a good professional photographer who knows just how to set up a shot and the exact moment to press the shutter. We recently produced a budget web site for one such photographer.